Good Day! If you’re one of my subscriber or customer currently in my list, then you will receive some non-related topic email from me last few day ago. And maybe you’re one of the subscriber/customer who send complaint email to me. I would like to say Thank You for the comment and complaint.
I’m very happy on that. At least I know my customer and subscriber read every my email and want to receive related information from me. Thanks again.
The reason why I send the non-related topic email for promoting other topic offer is because I’m doing marketing test and some account doing house keeping. Now I know which my list is active and which is not. And which account I should provide more information and which I should give more update for the product.
If you’re one of my subscriber or customer and you have your own comment or complaint, you can send email to our support. I will read every comment and complaint email.
What result we get from our marketing test:
1. We earn the commission for the promoting, BUT in the same time we lose our trust and customer and subscribers.
2. People don’t like to receive non-related topic they subscribe to your list. ( Most probably un-subscribe from your list FAST )
3. Existing subscriber and customer who already un-subscriber from list, the percentage % to take your new offer or subscribe to your list again is lower than 30%. Most won’t subscribe to your list anymore.
If you’re just new to internet marketing, remember — if you want to gain trust from your customer or subscriber and build relationship with them for long-term, then do not send non-related topic to them.
Example: You have “Cooking” subscriber in your list, and you should send the information about “Cooking” to them, NOT send the “Car” information to them. Or they will scare or tired of receiving the not interested email from you.
Although I have different niche account in my list, and I promoting the “Internet-Marketing” topic to all my list, and some are totally out-of-topic. But I still take the risk to do that, so I know what’s the result I will get If I do this to my list.
Some people will tell you go ahead to blast email to all your list, whether it’s related or non-related, just go ahead to promote. I’m not really agree with them, since I already know what happen if you do this.
Your subscriber and customer will dissapointed to you and never want to receive your email anymore. Somemore you’re not brand as professional for collecting subscriber information. They will see you as a spammer. Just collect their information and start drive the “crazy offer” to fill full their email inbox.
Unless your have mention that they will receiving “crazy offer” from you or promoting any offer to them in the email before they subscribe. No all people want to receive “crazy offer” or “internet marketing” offer. I’m personally subscribe to more than hundreds of people list. I receive more than 120++ email every single day, and 90% are all the “Crazy Offer”, ‘Dime Sale”, “Firesale” and “New Product” offer. The rest like the hobby or general interest topic will only receive their email once a week or 2 weeks once.
That’s why other subscriber scared to receive your email, because most of them never receive so many email everyday until they subscribe to your list. And some more most of the email out-of-topic and make them not interested to your email anymore.
Remember, not every person like you and me. Able to spend the time to read the “crazy offer” or “dime sale” every single day without miss.
If you have comment on this topic or idea to share with me and my reader, please post your comment to my blog. Thank you