Why Let Your Customers Go? Build A Customers List Today…

Starting a business is hard, to maintain the business is the most harder part.

Some may wondering why the business become SLOWER… This happen in ONLINE & OFFLINE businesses.

“Customers can easily FORGET you”

In the online world, marketer ALWAYS said “Money is in the LIST” — Yep, THIS IS TRUE. No matter it’s 2002 or 2008, without a LIST just like starting a new business. When you have a LIST ( Mailing List ), you can just a click of button to let all your customers and subscribers know that you have new offer. This is common in the internet marketing.

No matter Online business or Offline business, building a customer LIST is a MUST in order to maintain the business. No more WALK IN business today. When your LIST growing bigger month after month, then you can expect your business will growing big soon. When you have new item arrival, you can save more on the advertising cost. Some offline business company use mobile message ( SMS ), Email and letter to communicate with their customers list.

This is to REMIND the customers that you’re still THERE. In order to have YOU in their mind when they want to buy something, you will need to build relationship with them first. HOW? Provide free informations or tips to the customers list when do not have any offer.

Example: Your’re selling Cheese Cake, you can share some of the cheese cake informations to the customers through email, mobile message and newsletter ( hardcopy ). Please note that you’re NOT sharing how you do the cheese cake, but share more about cheese cake info like the benefits of the cheese, what type of cheese is good for health, the season cheese cake…….. ! Your customers will appreciate that they have gained so much of info from you for free and you will be in their MIND when the “cheese” popup in their mind. When they want to buy cheese cake, YOU will automatically popup from their mind. Because you’re the ONLY one who give free info and advise to them. So they will trust more on you.

Building relationship with your customers is NOT about give them more discount or special offer. If you think give more discount and special offer to the customers can build a good relationship with them, then you’re WRONG. You’re putting a BIG TRAP in your business. Because discount and special offer everywhere, so it’s very competitive and the customers will only choose the big discount or best offer to buy.

Information is MORE VALUE than discount or special offer. So when you start a business, or selling something, remember to get your customers details and store them into your business. This will become one of your business ASSET.

If you want to use Email to communicate with your customers list, then you will need an autoresponder system that you can just a mouse of click and send ten of thousands emails. Yep, just write an email and click send, then all your customers will receive it with the personalize name and details.

NEW to autoresponder? Click here to take a free tour

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http://www.mysoftwaredepot.com/presents/autoresponder

For the next post I will share the source of informations that you can get to share with your customer list. I know some people facing the problems that no idea where to dig the informations to share. Because writing your own will very time consuming. Talk soon…

[tags] autoresponder, building a list, online business, offline business, business marketing [/tags]

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[tags] probloggers secrets, blog secrets, make money with blog, blogging [/tags]

Information OVERLOAD In 24 Hours!

I believe most people will have the same thought in their mind. ( once for a while I will be the same )

Today – 15 Feb 2008, after I took my lunch, I went to the book store and looking for business marketing book and some other internet related books. Some of the books title and cover design very attractive and I nearly buy all of them. But lucky my mind told me that I have already bought a lot of books previously and the bad thing is I never read the book until the last page.

The reason is I was attract by those new books. 😉

This is same thing happen on the internet. Many people ( newbie ) have this same problem, they give up the previous course they bought and buy a new courses. I remember last time I received an email from one of my subscriber, and he asked my advise what he should do in order to make money online.

I told him in the email said that “If you’re new to setup the internet business, I suggest you get a complete A-Z course….” and after a few days, he replied to me said that “Sean, the course you recommend to me, I already have previously and I also have several internet courses, ebooks and membership..” but I still failed to make money online.

Guess what? I just replied to him said that “What you need to do is stop reading all of them, just pick one then only concentrate the only one”

We ONLY have 24 hours per day and if you have 3-4 package information waiting for you to study, then where you get extra time to take ACTION? Most of your time have been invested in study the information. Here are an example:

John took 2 courses to study at the same — “Business Marketing” and “Cooking”. After a few weeks later, he was attracted by the graphics design animation, then he decided to take another design course for his interest and want to create his own animation cartoon.

In this case, John will not expert in one of the 3 courses above. Simply because he don’t have extra time to improving 3 of them. After the “Business Marketing” class, then he will need to attend the next “Cooking” class, and so on to the Design class. The whole picture is, John JUST study the information but NOT improving them. Make sense?

Same in today during in the book store, I was attract by the Donald Trump books. But after I think a few times again and again, I decided not to buy the book at this moment because it’s NOT the right time to study the advanced business marketing book right now and it won’t help me much at this moment stage I’m in.

If you’re just a salesperson, the right book need to study is about the sales marketing strategy or any books that related to the marketing. But if you buy some kind of the books like “Business Management”, “Become A Smart Boss”…. then you’re going to waste the money. It’s NOT because the books information not good, but they’re NOT for you at the moment in your stage.

Choose the only one and then concentrate on that, until you achieve certain of level, then move on to the next stage. Just like once you’re able to fully control the Mercedes SLK 200 sport car, then you probably want to move to another stage with Ferrari sport car! LOL