Last 3 days ago I received an email from my existing customer.
The email started with “Sean, what are your bonuses for MME4?”
Let me explain what is MME4, the full name is Marketing Main Event 4 created by Jeremy and Simon. Based on what I have read from the salesletter, it’s a turnkey system – ready made membership site. The membership sites are all ready to go. Cut in short, you’re buying “business-in-a-box”.
Okay, I’m not promoting MME4 today and I want to explain why I didn’t do promotion for JV Partners recently. It’s not their products not good but I have my own reason not promoting.
You see, there are more than 5 products about internet marketing release every single month. This is a never ending game and I don’t think you like to receive promotion after promotion from month to month.
I don’t want my subscribers get information overloaded and I even don’t want my subscribers just keep on reading marketing materials without taking action. If you have bought a marketing course and it contains 20 videos, 3 PDF books, 10 MP3 audio and etc. Tell me, how long you will finish all these information?
Based on my survey result, 8 out of 10 people never finish the course.
There are 3 common reasons –
1. They didn’t see the result after studying the course for 2 month
2. They were attract by other marketing course
3. They’re looking for magic button but not course
Hey, if you never take action then how do you see result? This is true, if you just STUDY without take action, then you’re not going to see anything in return. You’re not going to get result by buying the course but take action only.
If you have bought some courses previously and still haven’t get result. I suggest you stop buying any course or product and think carefully to find out your problems. You could be fall into one of the categories above. If you’re not interested to study the big course, then just take the small course that will just take you about 2 weeks to complete.
Some courses just have a small package like 5 videos, 2 PDF and 5 Mp3 where you can finish all the information within 2 weeks or a month. This way, you can start to take action after 2 weeks.
You might see some people invest many money into courses month after month and they still make a lot of money or get the result they want.
Are they genius? Absolutely NO.
I buy many many courses and books from time to time. Average 1 new book per month. The subjects include self improvement, business management, sales marketing, multi level marketing, internet marketing, advertising and etc.
Honestly, I never finish all the books and courses information. Only some books I like then I will read them until the end of the page. Like, Donald Trump “Think Bigs” book. The book interest me because it was their real life stories and experience.
The rest of the books and courses, I just grab the information I want. What does that mean?
Some books and courses have the information I want to learn or know about. So I will buy it and just learn THAT information I want. If the book chapter 4 has the information I want, then I will just read the chapter 4 and ignore the rest. If I need to finish ALL the books and courses information I have bought, then I don’t need to do business anymore and will take me many years to complete.
Have you notice that? If you keep on buying information and study all of them until the end, then you’re not going to get result. Just study what you need from now.
By the way, I just released a new information called The Amazing Copywriting System
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[tags] the amazing copywriting system, web copy, writing salesletter, become copywriter [/tags]